We are pleased to present the results of our report, Child Care & Work. This research focuses on child care-related factors that have the greatest impact on the ability of moms to feel successful at home and work, ultimately impacting workplace outcomes, such as loyalty, retention and productivity.
We chose to focus specifically on child care factors that personally and professionally impact moms. In doing so, we are able to identify how often under-explored topics such as child care accessibility or local family support have a discernible impact on the ability of moms to balance demands of work and home. Our research highlights how today’s child care realities impact the work experiences of moms and, in turn, the productivity of organizations. We also explore how other workplace factors, such as employer flexibility, positively impact feelings of success in order to provide corporations with actionable solutions to support and retain moms as they navigate difficult child care realities.
To uncover the most important drivers, we surveyed more than 2,000 working mothers from diverse backgrounds — some currently in the workforce and others not—and asked them to rate their experiences with child care. We combined qualitative interviews with a survey instrument to surface themes that might otherwise go undetected. Our ultimate goal is to understand, and help make recommendations for the improvement of, concerns and needs that have the greatest impact on workplace productivity, loyalty and longevity.
Thank you for your attention to this important topic.
Pam Cohen, PhD
Chief Research & Analytics Officer Werklabs & The Mom Project
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